You need an SEO Optimized Content Strategy for your business or brand.
If your business or brand goals include increased clickthrough rates, lower bounce rates, and higher keyword ranking, then you need an SEO Optimized Content Strategy.
Content strategy can be overwhelming. But it doesn’t have to be! I take the stress out of the process by doing the detailed work for you.
Step One: Analyzing Your Existing Content.
After you provide me access to your current content, I'll complete a thorough analysis. I’ll review your keyword rankings, look at how you’re currently utilizing SEO, take note of where your content is performing best, and then I’ll flag areas that need improvement.
Step Two: Performing a Competitor Analysis
Step Three: Creation of a Unique Content Strategy for Your Business or Brand
Your strategy will focus on
- Efficient use of SEO
- Creating Pillar Content
- Utilizing Consistent Brand Voice
- Improving Brand Recognition
- Ranking for Specific Keywords
- Audience Relationship Building.
Your strategy will be unique to your brand or business and your goals.
Step Four: Generating Guides for Your Content Creators
Your team will need brand SEO guides and brand voice guides to create consistent, meaningful content. You’ll also receive KPI (Key Performance Indicators) report templates and tracking charts to help you monitor how your content performs. Content is a fluid tool. Tracking your KPIs will allow you to shift your focus and provide the content your audience really needs.